The images used in the promotion of tourism are as varied as the business that survive on it. The genre encompasses a rich ‘real life’ mix between where the natural landscape meets mankind; a kind of social and cultural documentary observation. A strong set of images being crucial in the marketing and promotion of any succesful tourism venture. They are used in a wide range of media including brochures, television commercials, postcards and in online campaigns. I try to offer clients a unique point of view whether its a single one-off image idea, short editorials, of a significant event (a festival, weekend breaks, food stories) or ongoing campaigns. Recent campaigns and clients include Destinations NSW (Grafton Jacaranda Festival) and Coffs Coast Tourism (Print, Online, Drone photography and video, stills photography)
